This is Part 2 of the Manifesting Millions video series. Watch the full episode here.
I filmed this episode from Cannes, on the third day of what had already been one of the most extraordinary trips of my life. A movie premiere. A red carpet moment. Beautiful new connections. And a meeting with a production company that will feature me in a prime documentary.
But perhaps the most significant thing that happened didn't happen on any red carpet. It happened early one morning, when I woke up inspired, picked up my journal, made a coffee, and sat down to channel something I've been wanting to create for years.
In a few hours of quiet contemplation, I distilled over a decade of Business Energetics® into eleven laws - the eleven laws of extraordinary results. Laws that can hold up under scientific, psychological and metaphysical scrutiny. Laws that will form the backbone of my next book.
And the very first law - the one without which none of the others can function - is the Law of Energetic Identity.
Your results can never outgrow your self-image. Your manifestation can never happen if your identity doesn't match it.
Which brings me to what I want to share with you today: the tool that has done more to shift my identity than almost anything else on my journey from zero to millions. Identity statements. Mantras. And how to use them in a way that actually works.
Why Affirmations Alone Don't Cut It
Most people use affirmations by repeating something until they believe it. I am rich. I am abundant. I am successful. Over and over, trying to convince themselves it's true.
Here's the problem with that approach. When you affirm from a place of not yet believing, you're speaking from your current identity - what I call the ego-mind identity, the little human self, the one whose operating system is built entirely from past experiences and subconscious patterning. You're trying to reach a new reality from the very identity that can't yet perceive it.
It's hard work, and while it can eventually create pattern interrupts with enough repetition, it's not how identity statements truly work at their most powerful.
The difference is this: instead of trying to convince yourself something is true, you acknowledge that the version of you who already lives it pre-exists vibrationally. She isn't ahead of you in time. She isn't separated from you.
She exists right now, on a different frequency and you can step into her, temporarily, here and now.
That's what identity statements are for. Not persuasion. Tuning.
The First Mantra: Anything Is Possible For Me Now
One of my most used and most powerful identity statements is this:
Anything is possible. Anything is possible for me. Anything is possible for me now.
When you say this - not as an affirmation you're trying to believe, but as a frequency you're stepping into - something shifts immediately. You're not speaking from lack. You're temporarily inhabiting the configuration of self where this is simply and completely true.
Stay with it. Repeat it. Write it down. Even one or two minutes inside that energy begins to fine-tune your body, your nervous system, your subconscious patterning - all three aspects of what I now call the Law of Triad Alignment, which states that in order to manifest meaningfully, your identity, your mind and subconscious patterning, and your nervous system must all align together.
When you embody an identity statement fully enough that your body starts to recognise it as familiar - that's when the magic accelerates.
The Second Mantra: My Circumstances Do Not Matter
This one I first encountered through Bashar, and I have returned to it more times than I can count:
My circumstances do not matter. My state of being matters.
Here's why this one is so essential. On your way to any meaningful manifestation - a 10x income, a global movement, whatever your grandest vision holds - you will encounter challenges. Not because manifestation is punishing you, but because leaning into a next-level identity inevitably illuminates everything that needs to be transcended for you to hold it.
Let me give you a real example. I've been actively working with the identity of Business Energetics® as a true cultural movement - something that fundamentally shifts how the world approaches business, success and wealth. As part of embodying that next level, I felt inspired to upgrade my home environment. I started with something simple: cleaning the roof. The initial quote was £5,000. Fine.
As the work began, it emerged that the house had no roof insulation at all. No structure. What started as a clean became a complete rebuild and a £70,000 investment I hadn't planned for.
Did my next-level activation cause the roof to break? No. It illuminated that the existing roof wasn't going to hold the next version. These moments - the unexpected bills, the clients who deselect themselves, the resistance, the drama - I call them alchemical points. They are not signs that you're going in the wrong direction. They are signs that you're activating real change.
And this mantra is what keeps you from collapsing back into ego-mind identity when those moments arrive. It keeps you anchored in who you are becoming, rather than what your current circumstances appear to be saying.
My circumstances do not matter. My state of being matters.
Create Your Own
Any statement that resonates deeply with you can become your identity statement. I've used so many over the years - mantras around self-worth when I was working on believing in the full power of my work: I am the prize.
It is a privilege to work with me. It is a privilege for my clients to experience what I offer.
Mantras around receiving: I attract all the right opportunities. Mantras tailored to wherever I was growing next.
Create your own. Make them specific to the identity you're stepping into. And use them not as convincing tools, but as tuning forks - ways of temporarily inhabiting the version of you who already lives the reality you're calling in.
That version of you pre-exists. She is not a dream. She is a frequency. And your identity statements are how you meet her.
A Gift and a Request
Before I close, two things.
The gift: I want to share with you a set of 333 identity statements and mantras that I put together earlier in my own journey - when I was actively manifesting consistent five-figure months. I recorded them as both a PDF and an audio. You can download them HERE!
May they serve you as deeply as they've served me and so many Business Energetics® clients.
The request: the Business Energetics® book - eleven laws, a decade of methodology, distilled into a reference that any leader, entrepreneur, or CEO can use to create more with less effort - is coming.
Publication date: 7th September 2027. I am setting the intention now that it will be a New York Times and Sunday Times bestseller, because making it one will create a real global conversation about a new way of doing business.
When that day comes, if you purchase a physical copy - in the UK or the US - you will be directly contributing to that shift. Put it in your diary. We need roughly 5,000 physical copies in the UK and between 5,000 and 10,000 in the US. I believe we can do this together.
Now - let's keep manifesting millions, shall we?
I'll see you in the next episode.
With love
