Have you ever read an email that deeply triggered you?
…An email written by YOU? 😂
Well, I have. 🙈
It happened during the last launch in June. I asked my team to help send out a loving reminder about the Limitless Millionaire £1,111 activation gift. I was deep in life and leadership that day, so I trusted them to channel the energy we always aim to hold: resonant, expansive, loving, and true.
And they did.
The first email was beautiful - completely in alignment. A powerful invitation wrapped in grace.
Then… the second one landed.
Bold red header. Clock emoji. “LAST CHANCE TO SAVE £1,111!”
And my reaction?
“Ooooh shit.” 😳
Because even though the message was technically accurate, the frequency behind it?
Off. Urgent. Shouty. Scarcity-coded. Like I was suddenly practicing the very thing I teach us NOT to do.
Business Energetics would not be proud of me, haha.
Yes, for a moment, my team channeled an older version of me.
Not a wrong version. But the one who used to operate from a well-meaning, autopilot instinct to “remind people” before it’s “too late.”
The one who thought urgency = impact.
And while I could have brushed it off as “just a graphic,” the truth is:
Words matter.
Energetics matter.
And integrity matters most when no one’s watching.
So here I am, owning it.
… And turning it into a teaching moment.
Rather than hide the dissonance, I brought it into our weekly team meeting and we alchemised it into one of the most potent resonance points we’ve had in a while.
Because this moment reminded us (again):
Marketing structures are energetically neutral.
Bonuses, deadlines, countdowns, replays - they’re not good or bad. They simply are. What charges them energetically is the intention behind them.The same structure can hold different frequencies.
A time-sensitive offer can come from either scarcity and pressure OR service and support. For example, supporting clients’ nervous system as they commit to their growth through discomfort.Words are energetic amplifiers
The language we use reflects - and amplifies - the energy behind the structure. It’s never about being perfect; it’s about being present.Your words won’t land the same for everyone.
They never will. Because people process language through their own filters, stories, wounds, and timing. And that’s okay.But your words still deserve a moment of calibration.
A breath. A question. An intuitive check:
→ “Is this still me?”
→ “Does this reflect who I’m becoming?”
→ “Would I feel expanded receiving this?”Don’t overthink. Trust your initial resonance.
Dissonance whispers quietly before it screams. Honour the whisper.And if you lead a team, make resonance the North Star.
Their #1 job isn’t just output - it’s alignment.
With your energy.
With the soul of the work.
With the frequency you’re transmitting.
For us, that means weekly energetic attunements, open loops of communication, and shared access to the inner field of the work.
If you feel the whisper…
If your Highest Self is nudging you to rise as the leader, CEO, receiver, and changemaker you already ARE?
Here’s what you can do:
- To explore which of the four Business Energetics pathways is right for you, book a call with one of our mentors. They’re here to hold the energy for your next level.
- Have questions? Just tap the chat button on my website (bottom right).
Thank you for letting me practice being perfectly imperfect - as we rise together and reshape what business is truly meant to be.
With all my love - and limitless belief in you and your vision,
