Today I want to reveal something powerful. Four sales rules I absolutely break and why that’s exactly how I consistently create £100K+ months...
I don’t follow traditional sales strategies.
I break the rules.
And I break them because I believe they’re rooted in an outdated, wounded masculine paradigm of selling — one that’s crumbling.
We are here — you and I — to lead the new.
We are architects of a different economy.
We’re not here to sell ice to Eskimos.
We’re here to lead the future through Business Energetics® — and that includes how we sell.
Let’s dive in. Or watch the YouTube video here and bask in the energy.
1. I Don’t Care About Sales Conversion Rates
I couldn’t care less about “sales conversions.”
I don’t need to “convert.”
I’m not here to convince.
I’m not interested in pushing people into programs they’re not energetically aligned with.
What matters to me?
That my work lands in the hands of those who are ready.
Those who are called.
So, when I sell — I’m detached.
I lead powerful conversations. I listen.
I support people to make their own decision — YES or NO.
Not from pressure. From clarity.
And yes, my sales conversions are still insanely high.
Because people feel this.
They feel my detachment. They feel the integrity.
They feel the deep respect I have for their sovereignty.
That’s why I’ll always break this rule.
2. I Don’t Follow Up
You’ve heard the advice:
“Follow up 7 times. That’s how you close the sale.”
No.
I don’t chase.
I don’t follow up.
I don’t poke clients into saying yes.
Instead, I say this during the conversation:
“I’m not going to follow up with you.
You’ll let me know by [insert date] if it’s a yes or no for you.
And I trust your decision.”
And that’s it.
No chasing. No pressure. No holding people hostage in their indecision.
Every single client who joins Business Energetics® Academy does so in full power.
And that’s the energy that creates results.
Massive, multidimensional results.
3. I Don’t Discount to Persuade
Let’s be clear:
I’m not anti-discount.
But I am absolutely anti-using-discounts-as-persuasion.
I don’t use bonuses or flash offers to twist someone’s arm.
If I offer a discount or bonus?
It’s a surprise gift for someone who’s already a YES.
Never a bribe.
Never a tactic.
Because here’s the truth: urgency, FOMO, scarcity-based sales techniques?
They still work. But they’re losing power.
Fast.
Because human consciousness is rising.
People are waking up.
They can feel when you’re operating from manipulation, even subtly.
If you’re still relying on old tactics and they don’t feel good in your body — drop them. Now.
They’re not needed in the new paradigm.
4. I Don’t Work Hard to Overcome Objections
Do I support people through fear or doubt? Yes.
Do I bend over backwards to coach them into a sale? No.
There’s a difference between support and disempowerment.
If a client has an objection, I’ll name it with them.
We’ll look at the real fear under the surface.
But I won’t push them uphill. I won’t “handle” them. I won’t convince them like they’re powerless.
Because they’re not.
I want clients who can hold themselves.
Who can see their patterns.
Who can move through their fears not because I coddled them, but because they chose themselves.
You don’t need to babysit potential clients into saying yes.
You need to stand in your power and trust theirs.
You’re Not Here to Chase. You’re Here to Lead.
These are the sales rules I break.
And it’s exactly why my business continues to expand — wildly, deeply, consistently.
Because I trust energy over strategy.
I trust sovereignty over persuasion.
I trust alignment over urgency.
And I invite you to do the same.
If this spoke to you, you’re already being called forward.
Change Maker is a high-frequency container for leaders who are here to build a new paradigm of business.
Inside Change Maker, we go beyond traditional strategies and into the energetic architectures of exponential success.
This is where you’ll refine your energetic mastery, collapse timelines, and lead with power, purpose, and ease.
This is where soul-led visionaries rise — not by force, but by frequency.
If you're ready to sell, lead, and scale as the truest, most powerful version of yourself, Change Maker is your next step.
And remember:
F*ck the rules. Make your own.
You’re not here to follow a script.
You’re here to build your empire as a creative extension of your soul.
And there’s nothing you cannot be, do, or have… when you do.
With powerful certainty and limitless love,
